Eli Francis

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Eli Francis

Hi, I’m Eli

I’m a Creative Director and Photographer with two decades of experience shaping brands through design, strategy, and visual storytelling.

Having spent years in top Brisbane agencies like XCOM Media and leading creative at Nexefy, I’ve developed a unique lens for photography. I don’t just capture images. I understand how they function within a brand’s wider ecosystem, from UI/UX and digital marketing to immersive VR experiences.

My background allows me to bridge the gap between high-level art direction and technical execution. Whether I’m behind the camera or leading a campaign, I thrive on turning complex ideas into compelling, intuitive visuals that hit deadlines and exceed expectations.

Thanks for stopping by and feel free to Contact Me for a chat.

How I can help..

Creative Direction

Two decades of experience leading high-impact campaigns and digital brand strategy. From immersive VR environments to complex visual systems, I transform big ideas into polished, intentional designs that perform under pressure.

Photography

Commercial imagery with a director’s eye. I specialise in brand-led photography, high-end portraits and professional retouching, ensuring every frame is as strategic as it is beautiful.

Branding & Strategy

More than just a logo. I partner with businesses to build cohesive visual identities rooted in UI, UX and market logic. I define how a brand looks, feels and functions across every digital touchpoint.